Videos

Step into the world of authentic storytelling with SEME’s brand journalism video gallery, where factuality meets creativity. Our collection of ENG-style videos is a testament to our commitment to educating, explaining, and showcasing the real people, projects, and capabilities behind our clients in the industries we serve.

Each video is crafted to provide straightforward, insightful narratives that bring to life the essence of our clients' work. From in-depth project documentaries to interviews with industry experts, our videos are more than just presentations; they are journeys into the heart of the industry, revealing the innovation, dedication, and impact of those who shape it. Explore our grid of video examples to see brand journalism in action, illuminating the concrete industry through the lens of SEME’s expertise.

Documentary: Jandris Block, 1920-2020

Market Segment: CMU

Jandris Block, a leading manufacturer of concrete masonry products, marked its 100 year history in 2020.

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Documentary: The History of Ragland's Cement Mill

Market Segment: Cement

The National Cement Company of Alabama has been operating at Ragland, Alabama since 1910. This assignment involved research into the long-time operation's history, including the discovery of a written account of the plant's opening.

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Case Study: Promoting Sustainable Project in LA

Market Segment: Concrete

National Ready Mixed Concrete Company (NRMCC), headquartered in Ontario, CA, needed a high-quality project video to promote their customer Webcor at the 2023 ACI Awards Ceremony.

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Case Study: Renewable Natural Gas Fleet

Market Segment: Concrete

National Ready Mixed Concrete Company (NRMCC) has been in a three-year program to replace much of its delivery fleet with trucks powered by renewable natural gas.

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Case Study: World Safety Day 2022

Market Segment: Cement

National Cement Company of Alabama, a Vicat Company, maintains a strict safety of culture at its cement manufacturing mill located in Ragland, Alabama.

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Case Study: World of Concrete Session

Market Segment: Concrete

Don Marsh, publisher of Concrete Products Magazine turned to SEME for help in developing detailed profiles of two high-tech concrete batch plants in a sponsored World of Concrete session enttitled "Concrete Plants of the Future."

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Want to Know More?

Meet Anderson Williams, President and Owner of SEME Resources Inc. – a seasoned communications professional with over two decades of expertise in the cement, ready-mix, aggregates, and concrete products industries. Anderson's journey from a diligent journalist to an innovative entrepreneur has been marked by a steadfast commitment to excellence, innovation, and industry-specific knowledge.